Drove creative solutions for monthly editorial content. Directed all fashion and cover shoots. Collaborated with Editor in Chief in designing a consistent look, feel and smart content to rebuild the brand’s tag-line “Raising Kids with Smarts and Style.” Managed creative budget with managing editor. Managed creative and photography departments. Recruited new fashion and celebrity photographers and stylists to elevate the magazine. Directed all fashion and cover shoots. Delegated assignments. Approved all design layouts. Performed goal setting and annual review.